Caitlin Clarke, the sixth highest paid female athlete in the world… thanks to her sponsors
The explosion of interest in women’s sports can also be seen in bank accounts. According to SporticoThe 15 highest paid female athletes in the world will receive $249 million in 2024, an increase of +13% in one year. And among the tennis queens, who dominate the rankings, there is also a basketball player: Caitlin Clark.
Player fromIndiana Fever ranks 6th with earnings of $16.1 million. But only $119,000 comes from the field, including bonuses, after the second season WNBA disturbed by injuries.
The rest, $16 million, comes from sponsors. Nike offered him an eight-year contract for more than $3 million per season. Gatorade, State Farm, Panini, Wilson, Hi-Vee, Xfinity, Gainbridge and even Lilly are also counting on the phenomenon that exploded audiences and ticket sales wherever it went.
Kyletin Clark is the only basketball player in this Top 15 that they dominate Coco Gauff ($31 million) forward Arina Sabalenka (30) et Iga Sviatek (23.1). At the age of 23, the American embodies the new economy of women’s sports, which is already successful in terms of marketing…while waiting for this to materialize in terms of salaries.
2025-12-04 18:11:00
