Tony Parker’s ASWELL set to leave Euroleague next year to join NBA Europe?


Tony ParkerL’ASWELL will she follow the path he showedAlba Berlinwho left the EuroLeague this season to join the BCL, the FIBA ​​Basketball Champions League, to prepare for integration into NBA Europe?

According to information from Le Progresit’s a big possibility Tony Parker never hiding his intention to participate in the NBA’s European project, for which he also acts as a luxury sales representative…

The NBA, FIBA ​​and EuroLeague have nevertheless met several times in recent weeks to discuss cooperation, but the Euroleague press release clearly expressed disagreements. Because according to our knowledge, Paulius Motiejunas and the leaders of the European competition want to keep control of the model, accepting the NBA as a support. On the Big League side, we consider this option unrealistic because the current economic model is not sustainable, clubs registered in the Euroleague lose year after year.

ASVEL among 12?

“In European sports, TV and digital rights and sponsorships represent $45 billion in 2024. Basketball player base? 270 million. It is the second most popular sport, behind soccer, and the fastest growing. Soccer has more supporters, but not as many. Basketball competes with soccer on this field. The problem: from a business point of view, this revenue center in the European league is less than 1%. thoughts on the founding of the league” explained like this George Aivazoglougeneral manager of the NBA in Europe and the Middle East, in L’Equip. “We want to reimagine the ecosystem. Basketball deserves better and we want to be the accelerator that will materialize this value.”

The NBA and FIBA ​​hope to launch this new European league in 2027. Until then, it risks being a war to attract the big teams from the Old Continent (Real Madrid, FC Barcelona, ​​Bayern Munich, Fenerbahce, etc.) who will undoubtedly have to make a choice. For Tony Parker and ASVEL, this seems already established.

Especially since, according to Le Progres, the former Spurs leader made a “giant step” towards the integration of his club into the twelve founding franchises of NBA Europe.


2025-10-19 05:53:00

Similar Posts